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Pantene TVC: Coincidence or copycat?

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Just when we were feeling proud and amazed that a Philippine-made TV commercial has gained more than 14 million views on YouTube—only six weeks after its November 9, 2013 posting, we find out that the TV commercial closely resembles a Glee Project music video aired on June 26, 2011.
Here’s the Pantene TV commercial which went viral after being praised by Facebook COO Sheryl Sandberg

and here’s the Glee Project music video posted on August 27, 2011

No wonder it looked familiar.
I’m not in the ad industry so the copycat thing doesn’t affect me that much (pretty used to it as a Filipino). But I can imagine some people may be annoyed about this revelation. And you?
Check this out.


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