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No time for fashion? harlan + holden introduces B.C. for the busy, stylish woman

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When I was younger I had so much time for fashion. I would spend hours trying on many looks until my dressing room looked like a war zone. Well, it still looks like a war zone to this day.
I used to spend so much time putting an outfit together—whether it was just for school or for a big party.
Now that I’m older, with kids, I don’t want to think about fashion anymore. Yes, I enjoy the shopping part, but I don’t want to spend two hours getting dressed. That’s why I tend to wear a uniform or buy items in the same color scheme or even the same brand.

Harlan + Holden Presents BC at the Harlan Tent in Greenbelt 5

harlan + holden is a clothing brand for the woman who wants to look put-together but doesn’t have time to think about fashion. She has no time to go through an extensive wardrobe every time she dresses up because she is a wife and mother who is busy with her career, business, and other interests.

Harlan + Holden BC emodies cool, chic and effortless clothing

harlan + holden has owned the term “uniform dressing” because the clothes look deceptively simple, in colors that can be described as basic. Think blacks, whites, grays and beiges in styles that are easy and fuss-free.
The fabrics are carefully selected for easy care. They rely on hand or machine washing; no need for dry cleaning and/or meticulous ironing. The harlan + holden woman also likes to travel so clothes can be easily packed and stored.

Staying true to the brand's three key elements of neutral palette, loose, minimalist silhouettes and light, diaphanous fabrics

Comfort is always a priority. You won’t find tight-fitting clothes at harlan + holden. The pleated skirt is one of the signature looks as it can be dressed up or down. The shirt dress is something every woman needs. Another wardrobe staple is a pair of black or white trousers.

BC collection by Harlan + Holden

harlan + holden recently unveiled B.C., a collection of 15 pieces that every woman needs in her wardrobe, at Greenbelt 5.
The collection, which remains in store for six months, is harlan + holden “stripped to the core.”
One of this season’s key pieces is a white cover up that would look good with a skirt or pants. There are also the brand’s take on jodhpur pants and a top with a cowl neck.

The Harlan Tent compliments the beauty of the BC collection

The clothes are meant to be worn by women ages 30 and above. They have a unique aesthetic. It’s all about slouchy, elegant silhouettes. The clothes are meant to be mixed and matched. The fabrics are light and breathable with design elements like drop shoulders and gartered waists ensure that the clothes are not restrictive.

Models in Harlan + Holden BC collection pieces

Eman Pineda, who created harlan + holden in 2011, says the brand believes a woman doesn’t have to be in a skintight dress to look stunning.
“The harlan + holden woman doesn’t need to bare a lot of skin or endure the discomfort of wearing tight clothes. She wants tried-and-tested pieces in comfortable and breathable fabrics.”

Cool, effortless and chic clothing ideal in any woman's wardrobe

harlan + holden stores complement the brand’s philosophy of fuss-free dressing. The wooden interiors and natural lighting create a comfortable setting for the shopper. The displays are also arranged according to color scheme.
The brand’s soon-to-open e-commerce site will feature stylish images and easy navigation for shoppers who will enjoy free shipping for a year.

harlan + holden is available at Adora, Greenbelt 5; Rockwell Powerplant Mall; and Shangri-La Plaza Mall.
For information, go to http://www.harlanholden.com.


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